About

We Are Rewriting Extinction, and this is our story

Rewriting Extinction is a collaborative charity project comprising of 300 people from across the planet coming together to try and reverse species extinction by harnessing the power of storytelling. 

The project was founded by writer/producer Paul Goodenough and small team of friends, loved ones and volunteers. After seeing one species after another go extinct, Paul decided that enough was enough, and sought to unite the environmental, activism and storytelling community to solve it once and for all.

We operate under the auspices of a charitable collective fund in the UK (Prism the Gift Fund), and two fiscal sponsors (Chapel & York and Re:wild) for the rest of the world. Because we are not a charity, or an NGO, they allow us to take donations and give donors tax breaks. Rewriting Extinction take nothing from the money you donate. After fees, 100% of any donation goes through to the projects we are sponsoring. That is our commitment to you and the planet.

This project would not be possible without the love, commitment and passion of so many people and charities. Everyone involved in this project has stepped outside their comfort zone and worked with people they don’t know to make this happen, which speaks to their passion and commitment.

We’d like to take a moment to thank them, and you, for helping us by #RewritingExtinction.

 

Beneficiary charities

  • Greenpeace
  • World Land Trust
  • Born Free
  • Reserva
  • The Wildlife Trusts
  • Re:wild
  • Rewilding Europe

 

With thanks to our supporting charities & organisations

  • The Jane Goodall Institute and Roots & Shoots
  • Extinction Rebellion
  • Sea Shepherd
  • World Animal Protection
  • Stop Ecocide International
  • Meat Free Mondays
  • Rewilding Britain
  • EcoResolution
  • Animal Rebellion

 

The Rewriting Extinction team

  • Paul Goodenough: Founder, Project Funder, Writer, Art Director
  • Sarah Florence Lord: Writer, Editor, Project Assistant
  • Veronica Treit: Marketing Manager, Copy Writer
  • Marie Negus: Charity Liaison
  • Ryan Cheetham: Website Designer and Developer
  • Hannah Williams: Website Developer
  • Will Dennis: Editor
  • Tyler Jennes: Editor
  • Michael Perlman: Editor
  • Bis Stringer Horne: Editor
  • Bernardo Brice: Lead Letterer
  • Cornelia Abfalter: Designer

Special thanks to Media Bounty for managing our campaign, Climate 2025 for project support, Aerian for our website and DK for their help with our anthology publication.

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